Google Ads Management in Newport

Google Ads Newport.
Proper Management.
Real Enquiries.

BLACKdot manages Google Ads for Newport businesses with no ad spend markup, conversion tracking from day one, and plain English reporting every month. Management from £250/month. Setup from £350.

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10+: Years experience
£0: Markup on ad spend
30 days: Notice to cancel
100%: Conversion tracking as standard

PPC Management Newport

Newport businesses waste thousands on Google Ads every year.
Yours does not have to.

When someone in Cwmbran searches for a plumber, when a Caerleon business needs a local caterer, or when a Newport homeowner types kitchen fitter Newport, the ads at the top of the page take the calls. Google Ads is the fastest route from zero to enquiries while your SEO builds in the background.

The problem is that most Newport accounts are set up badly and never properly managed. Wrong keywords. No negative keyword list. Traffic sent to a homepage that does not convert. No way of knowing which clicks are turning into customers and which are burning cash. I have audited Newport businesses spending over £1,000 a month with almost nothing to show for it. The issue is never the platform. It is always the setup.

I manage Google Ads personally for a small number of Newport businesses. Every decision is based on data. Every campaign has conversion tracking before a single pound is spent. Every month you get a plain English report on what happened and what is changing next.

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The reality

Every click
costs money.

Without conversion tracking, tight keywords, and proper negative lists, you are paying for Newport traffic that will never enquire.

65%

of high intent searches result in an ad click

average return on Google Ads spend across industries

Day 1

your ads can appear in front of Newport buyers from the moment they go live

No markup on ad spend. No long contracts. Honest Google Ads management for Newport.

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What I Actually Do

Three ad types worth knowing about

Google Ads is not one thing. Here is what each format does and which one is right for your Newport business.

Search Ads

These are the ads that appear when someone in Newport actively searches for what you offer. A Cwmbran plumber. A Newport city centre solicitor. A Caerleon accountant. Search ads put your business in front of people with their wallets out. You only pay when they click. Done with tight keyword targeting and proper ad copy, they are the fastest route to qualified Newport enquiries.

Right for

Any service business in Newport and the surrounding Gwent area that wants to appear in front of people who are actively searching for what they do right now.

Shopping Ads

If you sell products, Shopping ads show your image, price, and business name directly in the search results before anyone even clicks. I manage your product feed, structure campaigns properly, and use performance data to push budget towards what actually sells. No automation black boxes. Every adjustment is made deliberately based on real data.

Right for

Newport retailers and ecommerce businesses who want product visibility at the exact moment someone is ready to buy.

Remarketing

Most people who visit your Newport business website will not enquire on the first visit. Remarketing shows targeted ads to people who have already been on your site, keeping your business front of mind while they consider their options. It is one of the most cost effective uses of ad budget because you are targeting warm prospects, not starting from cold.

Right for

Newport businesses with a longer decision cycle, higher value services, or anyone wanting to stay visible to prospects already familiar with their business.

Already running Newport Ads with disappointing results?

A free audit call can tell you exactly where the budget is going and what to fix.

Book a free call

Why Most Ads Fail

Wasted ad spend is not bad luck. It is bad setup.

Google Ads is the fastest way to get Newport enquiries flowing. When someone in Cwmbran searches for a builder, when a Caerleon homeowner types kitchen fitter Newport, or when a Newport city centre business needs an IT contractor, the ads at the top get the calls. The results below get nothing.

The problem is that most accounts are set up badly and never properly looked after. Wrong keywords. No negative keyword list. Traffic sent straight to a homepage that does not convert. No conversion tracking so no idea whether any of those clicks turned into actual customers. I have audited Newport businesses spending over £1,000 a month and getting almost nothing back. Every time, the issue is not the platform. It is the setup. Fix the foundations and the results follow.

Common mistakes I fix

Bidding on broad match keywords that attract the wrong traffic
No negative keyword list: paying for clicks that will never convert
Sending all ad traffic to the homepage instead of a relevant landing page
No conversion tracking: no idea if ads are generating real enquiries
Set-and-forget campaigns: never tested, never optimised

What I do instead

Tight keyword match types, a negative keyword list built before a campaign goes live, dedicated landing pages, and conversion tracking set up from day one. Every month I review the data and cut what's wasting budget.

Built on data, not assumptions.

Every bid adjustment, every keyword decision, every ad cut: backed by real performance data from your Newport account.

See pricing

What You Get

No guesswork. No mystery.

Every Google Ads retainer with BLACKdot includes the following as standard, across all plans.

Conversion tracking from day one

Before a campaign goes live, I set up tracking for calls, form submissions, and key page actions. You will know which clicks are turning into real Newport enquiries, not just which ads got a click.

Keyword research and match type strategy

I find the search terms your Newport customers actually use and structure campaigns with the right match types. Your budget goes to buyers, not browsers.

Negative keyword management

An actively maintained list of searches your ads should never appear for. Without it, you are paying for traffic that will never convert. Applied and updated across every campaign.

Data driven bid adjustments

Bids are reviewed and adjusted based on performance data, not set once and left alone. How often depends on your plan: weekly on Starter, three times a week on Growth, daily on Authority.

Ad copy testing

Multiple ad variations tested against each other. The ones that perform get more budget. The ones that do not get cut or rewritten. Ongoing, not a one-time setup.

Monthly plain English reports

Every month you get a clear report: what was spent, what it produced, and what I am doing next. No dashboards full of numbers that do not connect to your Newport business.

Why BLACKdot

Why Newport businesses choose us for Google Ads

South Wales based

I am not an overseas agency or a faceless operation. I work with businesses across South Wales and I understand the local market your Newport campaigns need to compete in.

No markup on your ad spend

Your budget goes directly to Google. My management fee is my management fee, nothing else. Most agencies mark up your ad spend without making it obvious. I do not, and I never will.

No long term contracts

An initial three month commitment so the campaigns have time to gather data. After that, 30 days notice. No 12 month lock-ins, no exit penalties.

Conversion tracking as standard

Every account I manage has conversion tracking set up before anything goes live. Calls, form fills, key page actions. If I cannot measure whether a click became a customer, I will not run the campaign.

Plain English reporting

You will never receive a report full of metrics that do not connect to your business. Every month: what was spent, what it produced, what is changing. No jargon, no vanity numbers.

10+ years experience

Over a decade running paid search campaigns across service businesses, retailers, and SMEs in South Wales and beyond. I know what wastes ad budget and I know what drives Newport enquiries.

Ready to get more from your Newport Google Ads budget?

Book a free call

How It Works

From brief to live Newport campaigns

Research and setup

If you are already running ads, I audit the account first, finding exactly where budget is being wasted. If you are starting from scratch, I research your Newport market, your competitors, and the search terms your customers use. Conversion tracking is installed and tested before anything goes live.

Build and structure

I build campaigns with the right keywords, the right match types, and a negative keyword list built from the research. Not a single pound is spent until the foundations are correct.

Launch and watch

Campaigns go live and I monitor closely in the first two weeks. Early data tells me what is converting and what is not. Bids are adjusted from the start, not after a month of wasted spend.

Report and improve

Every month you get a plain English report: what was spent, what it produced, and what is changing next. I track cost per lead, not just clicks, because clicks alone do not pay your Newport bills.

Conversion focused management, not vanity clicks.

Every plan includes conversion tracking, monthly cost per lead reporting, and regular bid optimisation.

See pricing

Management Fees

Management fees, published upfront.

These are my management fees for planning, building, and optimising your campaigns. Your ad spend is completely separate. You fund your Google Ads account directly and every penny goes to Google, not through me. No markup on ad spend, ever. The Growth plan is where most Newport businesses see the best return from day one.

Management from

£250/mo

One-off £350 setup fee, then monthly management. Ad spend is separate.

Prices published upfront. No quote forms, no sales calls just to find out what it costs.

Starter

£250/month

For Newport businesses running a single campaign with a modest ad budget.

One campaign (Search or Shopping)
Keyword research and match type setup
Negative keyword management across all campaigns
Conversion tracking setup
Bid adjustments based on keyword performance: weekly
Monthly plain English report
Landing page recommendations
No long term contract after initial 3 months

Book a free call

Google Ads without the agency spin.

Every decision is based on data. What is working gets more budget. What is not gets cut or changed. No guesswork.
You will see exactly where every pound of your Newport ad spend went and what it produced. No mystery dashboards.
No markup on your ad spend. You pay Google directly. My management fee is fixed and published right here on this page.
Monthly reports in plain English: what was tested, what worked, what is being changed and why. Not a PDF of graphs.
No long contracts. Three months to prove it is working. After that, 30 days notice. You will never be handed to a junior account manager.

Agencies have overheads, account managers, and shareholders. I don't. You get the person who actually runs your campaigns, every time.

Start your Google Ads in Newport

£350 setup fee. Then from £250/month.
Cancel with 30 days notice.

Book a free call

Common Questions

Things Newport businesses usually ask about Google Ads

The setup fee is a one-off charge before monthly management begins. It covers keyword and competitor research, building and structuring your campaigns, writing the initial ad copy, installing and testing conversion tracking, and setting up monitoring. This is the work that determines whether your ads make money from day one or waste it. After the setup, it is the monthly management fee only.

For Search campaigns targeting Newport, I suggest a minimum of £300 to £500 per month in ad spend. Below that, there is not enough data to optimise properly. Competitive terms like solicitor Newport or plumber Cwmbran carry a higher cost per click than less competitive niches. I will give you a clear recommendation once I know your market and your goals.

No. If you have never run ads, I will set up the account from scratch in your name, linked to your billing. If you have run ads before and they were not working, I will audit the account, explain exactly what went wrong, and rebuild from there. Either way, the account is yours. If you stop working with me, you keep the account and all its history.

Same service, same team, same pricing. BLACKdot manages Google Ads for Newport businesses under both URLs. The approach, the transparency, and the results are identical regardless of how you find us.

No. Anyone who guarantees a return on Google Ads is not being straight with you. What I can guarantee is that your account will have conversion tracking in place, your budget will be managed based on real data, and you will know exactly what is happening every month. That is the foundation results are built on.

For most campaigns, yes. Sending ad traffic to your homepage is one of the most common ways Newport businesses waste their budget. I will tell you honestly whether your current site pages will convert, and if not, I can build dedicated landing pages for your campaigns as part of the setup.

Complete the picture

Newport businesses we work with often combine services.

Landing Pages

Landing Page Design South Wales

Google Ads only works when the traffic lands somewhere built to convert. BLACKdot builds dedicated conversion landing pages for South Wales PPC campaigns from £349.

Landing page design

SEO

SEO Agency South Wales

Google Ads delivers results today. SEO builds long term visibility that compounds over time. Most Newport businesses eventually need both working together.

SEO services in South Wales

Ready to get more Newport enquiries from Google Ads?

Let us look at your current campaigns or start from scratch. A free 30 minute call, no obligation.

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Google Ads Newport.
Proper Management.
Real Enquiries.

Newport businesses waste thousands on Google Ads every year.
Yours does not have to.